Supercharge your high school CTE business curriculum with hand-picked, standards-based LAP modules built specifically for the MBA Research Business and Marketing Essentials course. Whether you teach on a semester schedule or run full-year courses, these instructional packages provide everything you need to deliver engaging, career-focused lessons right out of the box. Course Guide included with purchase!
Build a strong business foundation with the updated Business and Marketing Essentials course with LAP Package. Aligned with the National Business Administration Core standards, this introductory course equips students with foundational economic concepts, core business operations, digital tools, and essential career readiness skills.
Choose the course length option that best fits your classroom needs from the menu above:
- 1-Semester Package: Includes 30 complete LAPs + PowerPoints + Course Guide, tailored for single-term classes.
- 2-Semester Package: Includes 31 complete LAPs + PowerPoints + Course Guide, built for full-year classes.
Complete Turnkey Lesson Materials:
Every LAP module equips you with a reproducible student reading handout (with CopyIT! permission), an in-depth instructor discussion guide, student activities, and multiple-choice posttests with descriptive answer keys. Visual PowerPoint presentations accompany each lesson to keep discussions lively and interactive.
Covered Instructional Areas:
Depending on the option selected, your package includes LAPs across these instructional areas:
- Customer Relations
- Economics
- Emotional Intelligence
- Financial Analysis
- Human Resources Management
- Marketing
- Information Management
- Operations
- Professional Development
- Strategic Management
Modules Included in This Package:
(View the tabs above for a full list of titles included in the 1-Semester vs. 2-Semester options)
Complete Your Curriculum with the MBA Research Learning Center: Get full online access to this complete course guide, all integrated LAP modules, and interactive digital student tools through an annual subscription. Learn more about the Learning Center. (Note: Educators in Enhanced Member States receive free access to the MBA Learning Center!)
- LAP-CR-003, Accentuate the Positive (Nature of Customer Relations), revised, ©25 (CS)
- LAP-EC-002, Get the Goods on Goods and Services (Economic Goods and Services), ©26 (formerly LAP-EC-902) (CS)
- LAP-EC-008, Regulate and Protect (Government and Business), ©26 (formerly LAP-EC-016) (CS)
- LAP-EC-012, Ready, Set, Compete! (Competition), ©26 (formerly LAP-EC-912) (CS)
- LAP-EC-070, Business Connections (Business and Society), revised, ©26 (CS)
- LAP-EC-071, Strictly Business (Business Activities), revised, ©24 (CS)
- LAP-EC-901, Are You Satisfied? (Economics and Economic Activities), ©22 (formerly LAP-EC-006) (CS)
- LAP-EC-903, Be Resourceful (Economic Resources), ©22 (formerly LAP-EC-014) (CS)
- LAP-EC-904, Use It (Economic Utility), ©24 (formerly LAP-EC-013) (CS)
- LAP-EC-905, It’s the Law (Supply and Demand), ©24 (formerly LAP-EC-011) (CS)
- LAP-EC-906, When More Is Less (Functions of Prices), ©23 (formerly LAP-EC-012) (CS)
- LAP-EC-907, Who’s the Boss? (Economic Systems), ©22 (formerly LAP-EC-017) (CS)
- LAP-EC-909, People Power (The Private Enterprise System), ©24 (formerly LAP-EC-015) (CS)
- LAP-EC-910, Risk Rewarded (Factors Affecting Profit), ©23 (formerly LAP-EC-002) (CS)
- LAP-EC-911, Lose, Win, or Draw (Business Risk), ©24 (formerly LAP-EC-003) (CS)
- LAP-EC-913, Make the Most of It (Productivity), ©24 (formerly LAP-EC-018) (CS)
- LAP-EI-123, Rules To Live By (Nature of Ethics), revised, ©24 (CS)
- LAP-EI-124, What’s the Situation? (Reasons for Ethical Dilemmas), revised, ©24 (CS)
- LAP-EI-125, Make the Right Choice (Recognizing and Responding to Ethical Dilemmas), revised, ©24 (CS)
- LAP-FI-085, Show Me the Money (Nature of Accounting), revised, ©23 (CS)
- LAP-FI-354, Money Matters (Role of Finance), revised, ©25 (CS)
- LAP-FI-579, By the Numbers (The Need for Financial Information), revised, ©25 (CS)
- LAP-HR-410, People Pusher (Nature of Human Resources Management), revised, ©26 (CS)
- LAP-MK-901, Have It Your Way! (Nature of Marketing), ©22 (formerly LAP-MK-004) (CS)
- LAP-NF-003, TECH-tastic (Technology’s Impact on Business), ©23 (formerly LAP-NF-004) (PQ)
- LAP-NF-110, In the Know (Nature of Information Management), revised, ©22 (CS)
- LAP-OP-189, Smooth Operations (Nature of Operations), revised, ©22 (CS)
- LAP-PD-025, Go for It! (Careers in Business), revised, ©24 (CS)
- LAP-PD-066, Own Your Own (Career Opportunities in Entrepreneurship), revised, ©22 (CS)
- LAP-SM-001, Manage This! (Concept of Management), revised, ©26 (CS)
- LAP-CR-003, Accentuate the Positive (Nature of Customer Relations), revised, ©25 (CS)
- LAP-EC-002, Get the Goods on Goods and Services (Economic Goods and Services), ©26 (formerly LAP-EC-902) (CS)
- LAP-EC-008, Regulate and Protect (Government and Business), ©26 (formerly LAP-EC-016) (CS)
- LAP-EC-012, Ready, Set, Compete! (Competition), ©26 (formerly LAP-EC-912) (CS)
- LAP-EC-070, Business Connections (Business and Society), revised, ©26 (CS)
- LAP-EC-071, Strictly Business (Business Activities), revised, ©24 (CS)
- LAP-EC-901, Are You Satisfied? (Economics and Economic Activities), ©22 (formerly LAP-EC-006) (CS)
- LAP-EC-903, Be Resourceful (Economic Resources), ©22 (formerly LAP-EC-014) (CS)
- LAP-EC-904, Use It (Economic Utility), ©24 (formerly LAP-EC-013) (CS)
- LAP-EC-905, It’s the Law (Supply and Demand), ©24 (formerly LAP-EC-011) (CS)
- LAP-EC-906, When More Is Less (Functions of Prices), ©23 (formerly LAP-EC-012) (CS)
- LAP-EC-907, Who’s the Boss? (Economic Systems), ©22 (formerly LAP-EC-017) (CS)
- LAP-EC-909, People Power (The Private Enterprise System), ©24 (formerly LAP-EC-015) (CS)
- LAP-EC-910, Risk Rewarded (Factors Affecting Profit), ©23 (formerly LAP-EC-002) (CS)
- LAP-EC-911, Lose, Win, or Draw (Business Risk), ©24 (formerly LAP-EC-003) (CS)
- LAP-EC-913, Make the Most of It (Productivity), ©24 (formerly LAP-EC-018) (CS)
- LAP-EI-123, Rules To Live By (Nature of Ethics), revised, ©24 (CS)
- LAP-EI-124, What’s the Situation? (Reasons for Ethical Dilemmas), revised, ©24 (CS)
- LAP-EI-125, Make the Right Choice (Recognizing and Responding to Ethical Dilemmas), revised, ©24 (CS)
- LAP-FI-085, Show Me the Money (Nature of Accounting), revised, ©23 (CS)
- LAP-FI-354, Money Matters (Role of Finance), revised, ©25 (CS)
- LAP-FI-579, By the Numbers (The Need for Financial Information), revised, ©25 (CS)
- LAP-HR-410, People Pusher (Nature of Human Resources Management), revised, ©26 (CS)
- LAP-MK-901, Have It Your Way! (Nature of Marketing), ©22 (formerly LAP-MK-004) (CS)
- LAP-NF-003, TECH-tastic (Technology’s Impact on Business), ©23 (formerly LAP-NF-004) (PQ)
- LAP-NF-110, In the Know (Nature of Information Management), revised, ©22 (CS)
- LAP-OP-189, Smooth Operations (Nature of Operations), revised, ©22 (CS)
- LAP-PD-018, Go for the Goal (Goal Setting), ©26 (formerly LAP-PD-918) (CS)
- LAP-PD-025, Go for It! (Careers in Business), revised, ©24 (CS)
- LAP-PD-066, Own Your Own (Career Opportunities in Entrepreneurship), revised, ©22 (CS)
- LAP-SM-001, Manage This! (Concept of Management), revised, ©26 (CS)