Prepare your students to launch and lead their own ventures with the updated Principles of Entrepreneurship Course Guide. Built on the National Business Administration Core standards, this complete teacher resource introduces students to the foundational mindsets, concepts, and strategic processes involved in business venture creation.
Flexible Implementation: 1-Semester & 2-Semester Formats Included
This purchase includes access to both class length options, featuring a progressive project capstone model:
- 1-Semester Version: Half a year of instructional content (includes 1 comprehensive 100-item semester exam)
- Focuses on business ideation, feasibility, and core startup fundamentals, culminating in a lean one-page business plan
- 2-Semester Version: Full year of instructional content (includes 2 comprehensive 100-item semester exams)
- Takes students deeper into operational frameworks, sales forecasting, intellectual property, and venture financing, culminating in a comprehensive, multi-page business plan
Core Units:
Entrepreneurship Basics, Generating Ideas, Planning Your Business, Determining a Mission, Making Your Business Stand Out, Designing Your Business Model, and Establishing Your Business
2-Semester also covers Refining Your Venture Idea, Choosing Your Products and Services, Tracking Your Finances, Promoting Your Business, Staffing Your Business, Determining Your Capital Resources, Financing Your Business, Going Global, and Finalizing Your Business Plan
Why Teachers Choose This Course Guide:
Through real-world business cases, ethical decision-making exercises, and engaging activities, students learn to think critically and build actionable skills while preparing for CTSO competitions and post-secondary business studies. All course guides include detailed project rubrics, assessment tools, and recommended LAP module pairings. Prior knowledge of and experience with introductory business/marketing concepts and skills is strongly recommended as a prerequisite to Principles of Entrepreneurship.
Inside the Course: Overview & Expectations
Read our orientation letters to explore course goals, student expectations, and instructional approaches before you buy—ideal for syllabus packages and course recruitment:
How to Access This Course:
- Course Guide Download (this resource): Includes the complete course outline, unit standards, project guidelines, and semester exams.
- LAP Package: Gain complete, turnkey classroom instruction! While the Course Guide provides the overall framework, our LAP modules contain the bulk of the instructional content—including ready-to-teach student readings, discussion guides, activities, assessments, and PowerPoints. LAP Package includes the Course Guides.
- Best Value – The MBA Research Learning Center: Get full online access to this complete course guide, all integrated LAP modules, and interactive digital student tools through an annual subscription. Learn more about the Learning Center. (Note: Educators in Enhanced Member States receive free access to the MBA Learning Center!)