Teaching Principles of Entrepreneurship? Looking for resources that support instruction and tie directly to recommended course content? Then, check out this package, which includes 24 complete LAPs and PowerPoints hand-picked for use in the MBA Research Principles of Entrepreneurship course. Course Guide included!
Each complete LAP module includes a student handout (with CopyIT! permission) as well as an instructor section featuring a comprehensive discussion guide, complete practice- (short-answer) and post-tests (multiple-choice) with descriptive keys, student activities, and more. Bring your discussions to life with the included PowerPoints featuring a broad range of graphics to help keep students interested.
Titles included in this package (see individual catalog numbers for more information):
- LAP-BL-003, Own It Your Way (Types of Business Ownership), revised, ©26 (CS)
- LAP-BL-006, Taking Care of Business (Selecting Forms of Business Ownership), revised, ©22 (ON)
- LAP-CM-001, Chart Your Channels (Channel Management), revised, ©26 (CS)
- LAP-CM-003, Channel It (Channels of Distribution), revised, ©26 (CS)
- LAP-EN-038, Explore the Possibilities (Conducting Feasibility Studies), revised, ©23 (ON)
- LAP-EN-044, Ethical Excellence (Ethics in Entrepreneurship), revised, ©22 (SP)
- LAP-FI-106, Money Tracks (Nature of Budgets), revised, ©23 (SP)
- LAP-FI-579, By the Numbers (The Need for Financial Information), revised, ©25 (CS)
- LAP-MP-001, Pick the Mix (Nature of Marketing Strategies), ©22 (formerly LAP-MP-002) (CS)
- LAP-MP-003, Have We Met? (Market Identification), revised, ©23 (CS)
- LAP-MP-007, A Winning Plan (Nature of Marketing Plans), revised, ©23 (SP)
- LAP-MP-010, Analyze This! (SWOT Analysis), revised, ©24 (MN)
- LAP-MP-013, Futurecast (The Nature of Sales Forecasts), revised, ©26 (SP)
- LAP-PD-066, Own Your Own (Career Opportunities in Entrepreneurship), revised, ©22 (CS)
- LAP-PI-001, The Price Is Right (Nature of Pricing), revised, ©25 (SP)
- LAP-PI-006, Tipping Point (Calculating Break-Even Point), revised, ©24 (MN)
- LAP-PI-902, Make Cents (Factors Affecting Selling Price), ©22 (formerly LAP-PI-003) (SP)
- LAP-PM-001, Serving Up Products (Nature of Product/Service Management), ©25 (formerly LAP-PM-017) (SP)
- LAP-PM-003, Mix and Match (The Nature of the Product Mix), revised, ©25 (SP)
- LAP-PM-272, Stand Out (Unique Selling Proposition), revised, ©24 (MN)
- LAP-PR-007, Ad-quipping Your Business (Types of Advertising Media), ©22 (formerly LAP-PR-003) (SP)
- LAP-PR-901, Razzle Dazzle (Nature of Promotion), ©22 (formerly LAP-PR-002) (CS)
- LAP-PR-902, Know Your Options (Product and Institutional Promotion), ©22 (formerly LAP-PR-004) (CS)
- LAP-PR-903, Spread the Word (Nature of the Promotional Mix), ©23 (formerly LAP-PR-001) (SP)
For online access to all current LAPs, plus additional material as it becomes available, see the MBA Learning Center. 300+ modules, including PowerPoints.