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LAP-CM-002, Chart Your Channels (Channel Management) (Download) Marketing
Price: $68.00
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MBA Research Item #: LAP-CM-002 -

When channels of distribution flow smoothly, both customers and businesses reap benefits. This LAP covers what it takes for channels to run efficiently, the activities that occur in channels of distribution, how channel members add value, and the tasks required to manage channels effectively. LAPs are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. Each LAP includes a student handout (with CopyIT! permission) that includes information about...

LAP-CM-003, Channel It (Channels of Distribution) (Download) Marketing, Channel Management, LAP-CM-001
Price: $68.00
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MBA Research Item #: LAP-CM-003 -

Channels of distribution save time and money, and they allow us to enjoy a variety of products from around the world. Help your students discover more about these channels—who participates in them, how they work, and the benefits they provide. LAPs are comprehensive instructional packages that include all elements of a performance-oriented lesson plan. Each LAP includes a student handout (with CopyIT! permission) that includes information about channels of distribution, a (So What?) discussion...