In a fast-paced changing world, Business Revolution will give you the keys to understand the disruptions that are shaking up companies. This ten-part series will show you how companies are breaking taboos to invent new business models. With each episode, men and women will share their expertise and vision on innovation, management, responsibility, customer experience, and more.
Includes the following titles:
- Innovation Has Its Own Revolution
To go fast and spend less, companies are reinventing the ways they innovate. To discover these new trends, we visit Procter & Gamble’s headquarters in Cincinnati, Ohio. This consumer goods giant is one of the pioneers of open innovation, a global trend that is disrupting the classical codes of innovation. From there we head to Nairobi, Kenya, to try to understand how a small phone service provider has managed to create a money-transfer system using mobile phones. This achievement is a spectacular example of frugal innovation: how to do more with less—a method that is increasingly influencing global managers. Click here for a preview clip.
- Management Has Its Own Revolution
According to a recent Gallup poll, only 1 out of 10 employees feels “engaged” within their company. Is this the failure of management? How can we explain this disconnection between companies and society? The crisis has certainly had an impact as employees have changed faster than their companies. In the opinion of two experts, Tammy Erickson and Eric Albert, the very operating process of companies is in system failure. We explore what concrete methods and revolutionary managerial techniques have been implemented by Google, Richards Group, Sol, and FAVI. Welcome to new management. Click here for a preview clip.
- Big Data, Big Business
Data is transforming our lives, our work, and the way we think. Through phones, screens, and connected objects, we are creating billions of bytes of data every day. To understand the complexity of this revolution, we travel to four major cities in the world—San Francisco, New York, London, and Paris—to find out how companies like Rocket Fuel, which specializes in data analysis, are changing marketing and online advertising and transforming visitors into consumers. The Economist’s data editor, Kenneth Cukier, and French data specialist Gilles Babinet fully agree: the data war has already begun. All companies are part of it, and one of their primary missions is to reassure consumers on the safety and protection of their personal data. Click here for a preview clip.
- The Digital Emergency
This is the story of a word that changes everything. That word is "digital." No company today can escape this phenomenon. To survive this new industrial revolution, firms must completely rethink their businesses. This episode looks at how Starbucks, a simple coffee shop chain, became a digital juggernaut; how l’Oreal adapts its governance to prioritize internet technologies; how Essilor digitizes its production processes to invent the lenses of the future; and how AXA is rethinking its business model. Click here for a preview clip.
- Gender Equality, a Corporate Performance Driver
Companies have every reason to promote women to executive positions. To understand the difficulties of reaching gender equality, we go to Japan—a macho country by definition. Then we look at how changing men’s mentality on gender equality has been a major challenge for organizations like Nissan and Bristol-Myers Squibb. From there we go to Iceland, to see how the 2008 Credit Crunch and the ensuing "Kitchenware Revolution" changed the role of women in the business world. Today, Iceland is considered the world’s champion in gender equality, with advanced mentoring schemes for women as can be found at Islandsbanki, the country’s largest financial institution. We also travel to France to see how ING Direct has revised its work schedules in order to allow women to reconcile their professional and private life. Click here for a preview clip.
- What If We Could Revitalize Capitalism?
Economic crises, financial storms, and ecological scandals: today’s capitalism is out of breath and is out of touch with the world’s new challenges. This is why reinventing capitalism is an urgent task. Reinvent it to make it less ruthless, more human, more responsible. This is Michael Porter’s objective. The strategy guru invented the concept of “Shared Value” or how to reconcile profit with redistribution. We go to the Ivory Coast to see how the world’s leading food company, Nestlé, has implemented its Cocoa Plan for the benefit of all. Even more radical than Shared Value are Benefit Corporations, and they’re disrupting the codes of a capitalism which are still focused on the shareholder. Are yesterday’s utopias the inspiration for tomorrow’s business models? Click here for a preview clip.
- Omnichannel Is Revolutionizing Business
Is the consumer driving the world of retail mad? Today you can buy anything anywhere, anytime: online, in stores, or via smartphones. Retailers have to reshape their strategy because the revolution will be merciless for those who don’t adapt. For retail expert Robin Lewis, “50 percent of brands will die if they don’t adapt to this new ecosystem." One word is frightening retailers everywhere: Omnichannel. Through the examples of Sephora, France’s most digitized retailer; BNP Paribas and its 2.0 banking; and Lick, the world’s first network of “connected objects” stores, you’re going to discover why brick and mortar is still going to be important. Click here for a preview clip.
- The Power of Conversation
Advertisements haven’t disappeared from TV just yet, but brand wars are now taking place on a different screen. The war being waged is a digital one. No brand can ignore the power of social networks—2 billion users in the world, an unbelievable sounding board. Social media has changed the rules of communication between brands and consumers. The digital era knows no respite, everything happens in real time, there is unrelenting exposure and interaction in terms of image and reputation. So how can brands successfully engage with social media? Rule number one: they must be transparent and attentive to their customers. We look at how McDonalds France has managed to do so. Brands must also be exemplary and give meaning to their businesses, which is what you will discover with IBM in the U.S. And most of all, brands must be able to adapt themselves to the codes of communication particular to social media. There is a new digital language to learn. In the Digital Age, the future belongs to conversational brands. Click here for a preview clip.
- Corruption, the Double Penalty
Corruption is the scourge of the business world. Companies are fighting to raise awareness among their collaborators by launching more and more ethics programs. We look at how legislators are strengthening existing regulations, how corrupt businessmen are owning up to their crimes, and how companies are trying to redeem themselves. Click here for a preview clip.
- Employees, the Holy Grail of Engagement
All companies strive for the same goal: to satisfy clients with the most relevant products and the best of service. And to succeed, they need their employees—engaged ones. Engaged employees make satisfied clients and ensure good business performance. This unbeatable equation should seduce any organization looking to create value. Engaged employees bring their passion, their sense of initiative, and their creativity to the office. So what levers, what tools, what miraculous alchemy can make an employee engaged? We look at four very different companies, each with a unique vision of engagement: happiness at Zappos, conviviality at Pernod Record, entrepreneurship at La Poste, and excellence at Netflix. All these companies have understood the essential: that bringing all employees in on a common story based on shared values will make the difference. Click here for a preview clip.